"Show We Care Award"

Holiday Inn Resort Aruba was honored with the “Show We Care” award, presented in recognition of the property’s strong commitment to its surrounding community.  The award was presented at the 2007 InterContinental Hotels Group (IHG) Americas Investors & Leadership Conference held October 22-24 in Dallas, Texas.

The Resort firmly believes that any hotel is only as strong as its local community. In Aruba, we back this up by supporting wonderful charities like SAMBA (Stichting Alcohol Misbruik Bestrijding Aruba) that has been helping people in need for more than 50 years.

Founded in 1955, SAMBA’s mission is to help those suffering from alcohol and drug addictions to rehabilitate their lives. SAMBA offers a six-week rehabilitation program, during which time clients are interned at the organization’s private facility. The staff and managers of the Holiday Inn Resort Aruba recently donated their time to re-paint the exterior of the SAMBA facility. An additional effort is planned to re-paint the interior, as well as upgrade the kitchen, meeting areas, offices and bedrooms.

Over the past two years, the resort has also collected voluntary contributions from staff, and now resort guests have a chance to help out as well. As of November 30, 2007, guests may choose to pay an optional $1.00 fee per room night with all proceeds accruing to the resort’s charity fund. SAMBA brochures will also be included with resort materials provided to guests at check-in, increasing awareness of the program and inviting guests to join with Holiday Inn to make it a success.

A large percentage of our guests are repeat visitors who have been coming to Aruba with their families for decades. For them, Aruba is a second home, and they care as much for the island’s community and people as they do for their own neighbors. We’re happy to provide all of our guests with an easy way to give back to the island we all love so much.